Media Relations and Storytelling
Collaborative Work and Press Releases
A PR campaign proposal developed as a collaborative team project raising awareness about the global crisis of overwork, inspired by Japan’s karoshi phenomenon, aimed at engaging Gen Z and millennials online
This press release was written as part of a group course assignment designed to practice historical research and crisis communication strategies, using the 1954 Iron Horse vandalism as the framework.
A mockup press release promoting a YouTube series that blends literature with travel, designed to engage audiences with a compelling media announcement